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Glossary entry

Spanish term or phrase:

turismo de prestigio

English translation:

upmarket tourism

Added to glossary by Almudena Grau
Sep 26, 2009 20:11
14 yrs ago
Spanish term

turismo de prestigio

Spanish to English Marketing Tourism & Travel
Full phrase: "Ideal para líneas de largo recorrido y TURISMO DE PRESTIGIO."

Appears in the product description of a luxury coach (written by the vehicle manufacturer).
Proposed translations (English)
4 +8 upmarket tourism
3 +8 luxury / high-class / prestige tourism
5 +2 upscale tourism
4 -1 prestige turism
3 high class tourism
3 -1 posh tourism

Discussion

Silvia Killian Özler Sep 28, 2009:
prestigio http://buscon.rae.es/draeI/SrvltConsulta?TIPO_BUS=3&LEMA=pre...
sirgay (X) Sep 27, 2009:
i found this really funny :-)

ORIGIN mid 16th cent. (in the sense [practicing legerdemain] ): from late Latin praestigiosus, from praestigiae ‘conjuring tricks.’ The current sense dates from the early 20th cent.

hey presto:

exclamation
a phrase announcing the successful completion of a trick, or suggesting that something has been done so easily that it seems to be magic : just one quick squeeze and presto! A stir fry in seconds.

i.e. it's all going to be HIGH standard, just jump on board... and you will enjoy yourselves...
sirgay (X) Sep 27, 2009:
ooops, there isn't enough space to add a further comment to alejandro in my disagree, here is the complete comment:

'de prestigio' or prestigioso is very close to the english 'prestigious': smth having high status... it doesn't have to be luxurious or even comfortable!
that's why i stuck to 'high-class' and 'high- end'
sirgay (X) Sep 27, 2009:
so, what stops you from posting your answer, david? i can't wait...
David Ronder Sep 27, 2009:
I'm really not sure what the best term is, but can I throw another word into the mix? Premium - relating to or denoting a commodity of superior quality and therefore a higher price (Oxford). It seems to go quite well with luxury coaches.
sirgay (X) Sep 27, 2009:
what do native speakers of english think of 'high-end tourism' then?

now that the vulgar and gauche word 'class' has been removed?
Almudena Grau (asker) Sep 27, 2009:
ALSA Supra and Supra+ Who would have thought that this question would bring out so many opinions. I agree, it is definitely tricky, especially since it´s for marketing materials and it´s very important to use the most adequate term that doesn´t imply any sort of negativity, while still being accurate and natural.

As I mentioned, the text is from a coach manufacturer and describes their most luxurious product (they also create simpler buses with fewer perks for shorter distances).

Just a little food-for-thought regarding the Spanish long-distance bus transport market. ALSA, one of the leading carriers, has recently launched a Supra and Supra+ service in an attempt to change the public´s perception of the industry in general and to create a new, more "upscale/luxury/upmarket" niche. Extra-wide leather seats, fewer passengers, wifi, free newspapers and magazines, catering, etc., but with prices at least 30% lower than the same route by train.

http://www.alsa.es/portal/site/Alsa/menuitem.09a5a4fc964b2a1...

I think that the best alternative lies between luxury, upscale or upmarket. Thoughts?
sirgay (X) Sep 27, 2009:
i think you need to read all again and carefully...
David Ronder Sep 27, 2009:
Coaches Alright, let me rephrase my question: would upmarket tourism include coach tours? I doubt it. Luxury tourism? Not sure, either. I said it was a tricky one.

And what have business and economy class - or indeed trout or the pronunciation of "sirgay - got to do with all this?
Carol Gullidge Sep 27, 2009:
"upmarket/luxury" coaches David, it's all relative! Personally, I'd never conceive a coach tour as being luxurious either, but the term in question is specifically about tourism, not the coaches themselves - however "luxurious" these may be
David Ronder Sep 27, 2009:
These terms are tricky, because they say something about the social status of the user. I would venture that "high class" and "quality" are generally used by people who aren't accustomed to or can't afford such things. An aristocrat like Nabokov would never use them himself, though he might make a character do so to denote their vulgarity or gaucheness.

Is a coach tour ever really upmarket? Luxury seems the best option here.

Proposed translations

+8
33 mins
Selected

upmarket tourism


or quality tourism

Upmarket tourism in spain

How tourism in Spain is going to change according to some Spain moves upmarket to attract more tourists - Yahoo! News.
www.expatforum.com/.../29439-upmarket-tourism-spain.html - Cached - Similar


Upmarket Tourism | Trends Updates

Posts Tagged 'Upmarket tourism'. Montenegro: An Upmarket Tourist Destination. Sunday, May 3, 2009 20:45 By Jaiyant Cavale. Montenegro is where Christian, ...
trendsupdates.com/tag/upmarket-tourism/ - Cached - Similar

[PDF] Winds of change blowing for a focus on upmarket tourism

File Format: PDF/Adobe Acrobat - View as HTML
Prof. Dr. M. Echtermeyer. ITB Berlin 2009. China Workshop. Winds of change blowing for a focus on upmarket tourism. Page 2. Prof. Dr. M. Echtermeyer ...
www1.messe-berlin.de/vip8_1/website/MesseBerlin/.../2120.PDF - Similar

Business Trends Asia - Upmarket tourism on Redang Island

Business Trends Asia analyseert economische ontwikkelingen en trends in Azie voor de Nederlandse zakenman/investeerder.
www.businesstrendsasia.com/index.php?cat=11:29:175... - Cached - Similar

Abstracts: Greece poised to move upmarket: Greek hotels are ...

GNTO research reveals that the future of the industry in Greece will depend more upmarket tourism. author: Field, June. Publisher: CMP Information Ltd. ...
www.faqs.org/.../Greece-poised-to-move-upmarket-Greek-hotel... - Cached - Similar

Columns

Quality tourism or upmarket tourism is the target of The Gambia this year, with the aim of jetting into space from the 115000 mark of tourist arrivals last ...
archive.thepoint.gm/Economic%20Watch18.htm - Cached - Similar

Cambodian beaches to target 'upmarket' tourism

Property developers plan to invest billions of pounds to transform Cambodia's coastline into one of Asia's leading holiday destinations.
ho.smartnewhomes.com/...upmarket_tourism/5545-1002 - Cached - Similar

SKNVibes.com News: BA's new service key to upmarket tourism on St ...

11 Nov 2008 ... The new British Airways flight between Gatwick and St. Kitts will be key in developing upmarket tourism on the island. ...
www.sknvibes.com/News/NewsDetails.cfm/7301 - Cached - Similar

SKNVibes.com News: BA's new service key to upmarket tourism on St ...

The new British Airways flight between Gatwick and St. Kitts will be key in developing upmarket tourism on the island. BA will start operating the Saturday ...
sknvibescaribbean.com/Business/NewsDetails.cfm/7301 - Cached - Similar
Peer comment(s):
agree Jessica Noyes : I like this one, also.
5 hrs
thanks Jessica!
agree cmwilliams (X)
10 hrs
thanks cmwilliams!
agree Karen Vincent-Jones (X)
15 hrs
thanks Karen!
agree Noni Gilbert Riley : Yes, upmarket. I was thinking about "quality" but worrying if I was just translating from "turismo de calidad"...
15 hrs
thanks Noni! yes, I prefer upmarket to quality, but it is a possibility
agree Kim Bakkers
16 hrs
thanks Kim!
agree Pilar Díez
20 hrs
thanks Pilar!
agree Caroline Clarke : "luxury" or "upmarket" are best.
20 hrs
thanks Caroline!
agree sirgay (X) : yep, that should be ok, smth having high status
1 day 1 hr
thanks sirgay!
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "There were a number of excellent answers. I had a tough time chosing between "upmarket" and "luxury" tourism, but I finally went with this one. Thanks to everyone for their input!"
-1
4 mins

prestige turism

Handbook of Tourist Behavior: Theory & Practice - Google Books Result
by Metin Kozak, Alain Decrop - 2008 - Business & Economics - 268 pages
tourism motive, the attention paid to the understanding of prestige tourism motivation is scant, a fact that has been pointed out before (Laing ...
books.google.com/books?isbn=0415993601... -

--------------------------------------------------
Note added at 6 mins (2009-09-26 20:17:44 GMT)
--------------------------------------------------

sorry, tourism
Peer comment(s):
disagree sirgay (X) : prestige |prɛˈstiː(d)ʒ| • [as adj. ] denoting something that arouses respect or admiration : prestige wines.
1 day 9 mins
Something went wrong...
+8
7 mins

luxury / high-class / prestige tourism

He encontrado ejemplos con tres adjetivos. Suerte.

Vietnam's Tourism Sector Lacks Of Qualified Workers
19 Jul 2009 ... They just have basic knowledge of tourism but know nothing about luxury tourism, and can not speak and write English well. ...
www.prweb.com/releases/2009/07/prweb2656054.htm - Cached - Similar

Results 1 - 10 of about 16,700 for "high-class tourism". (0.34 seconds)
Search Results
Toward High-Class Tourism - THE INDIAN OCEAN NEWSLETTER
In the Tanzanian authorities' opinion, these measures will serve to promote high -quality, high-class tourism, perhaps welcoming fewer visitors but with ...
www.africaintelligence.com/ION/.../p_detail.asp?...I... - Similar

Rocky road for trekkers - News - Travel - theage.com.au
There are also reports of more prestige tourism coming to the area. This is important because of the general downturn in tourism caused in recent years by ...
www.theage.com.au/news/news/rocky.../1222217300712.html - Similar
Peer comment(s):
agree Patricia Rosas : luxury imho ...
1 min
Thank you, Patricia.
agree De Novi : luxury / high-class
7 mins
Thank you, Zanne.
agree Jairo Payan : luxury, my first option
10 mins
Thank you, Jairo. Patricia Rosas agrees with that, and it was the first option that came to my mind. Saludos.
agree James A. Walsh : luxury, all the way...
40 mins
Thank you, James. Saludos.
agree Jenni Lukac (X) : Luxury or prestige - I agree with Jessica concerning high-class in this instance.
1 hr
Thank you, Jenni.
agree Rafael Molina Pulgar
7 hrs
Gracias, Rafael.
agree Noni Gilbert Riley : Luxury
16 hrs
Gracias.
agree cmwilliams (X) : luxury
20 hrs
Thank you.
agree Caroline Clarke : "luxury" or "upmarket" are best.
21 hrs
Thank you, Caroline.
disagree sirgay (X) : luxury doesn't spring to mind when travelling by coach... all other options have already been discussed.../// 'de prestigio' or prestigioso is very close to the english 'prestigious': smth having high status... it doesn't have to be luxurious or even comf
1 day 10 mins
Nor does "de prestigio" in Spanish. Still, it's the expression used. What can a translator do? Do you disagree with the conceptual contradiction between luxury and travelling by coach or with the translation?
Something went wrong...
+2
10 mins

upscale tourism

Upscale is often used to let people know that it is of a better quality without necessarily making it more expensive. An example of upscale would be Target as opposed to Walmart or K-mart. Target is considered "upscale retail".


Villa Magazine Anguilla editorial - Villas Of The World Upscale ...
This welcome creates the perfect environment for upscale tourism. Among Anguilla's stunning attribute, and probablky the formost for visitors to enjoy are ...
www.villasoftheworld.com/VM_anguilla.ihtml - Cached - Similar
Transform boardwalk/beach flats for upscale tourism
Transform boardwalk/beach flats for upscale tourism: More upscale tourism will help Santa Cruz increase it's tax base. The beach flats area which is ...
santacruz.uservoice.com/.../198015-transform-boardwalk-beach-flats-for-upscale-tourism - Cached - Similar
San Antonio seeks more upscale tourism image | Business | Chron ...
WENDI POOLE FOR THE CHRONICLE. Pedestrians cross Market Street near the Grand Hyatt Hotel, under construction in the heart of San Antonio. ...
www.chron.com/disp/story.mpl/travel/.../4695328.html - Cached - Similar
Cebu Wants To Go Upscale : Tourism Junction Travel News
Jan 11, 2007 ... Cebu Wants To Go Upscale : Tourism Junction Travel News.
travelnews.tourismjunction.com/.../cebu-wants-to-go-upscale/ - Cached - Similar
Key West Chronicle - Key West Blog: Is Upscale Tourism the Next ...
The Upscale Tourism Bubble was built atop the Real Estate Bubble. As Key West real estate turned to mania, it propped up the idea that everything in Key ...
keywestchronicle.blogspot.com/.../is-upscale-tourism-next-bubble-to-burst.html - Cached - Similar
Mysterious Bhutan boosting upscale tourism. - Free Online Library
Free Online Library: Mysterious Bhutan boosting upscale tourism.(ROP Travel) by "The Seattle Times (Seattle, WA)"; News, opinion and commentary General ...
www.thefreelibrary.com/Mysterious Bhutan boosting upscale t... - Cached - Similar
World Travel & Tourism Council
May 15, 2009 ... This means there has been little need for investment in upscale tourism products and services, or value-added attractions which would seem ...
www.wttc.org/.../Travel_and_Tourism_Potential_of_Santa_Cata... - Cached - Similar
Agent@Home Magazine - Destinations - Upscale on the Spice Isle
Famous for his legendary innovation in resorts, de Savary is investing millions to spearhead upscale tourism development in Grenada, a lush island rich in ...
www.travelpulse.com/Resources/Article.aspx?n=571 - Cached - Similar
[PDF] Misguided policy initiatives in small-island destinations: why do ...
File Format: PDF/Adobe Acrobat - View as HTML
some of the problems associated with upscale tourism, questioning its worth ... When considering upscale tourism initiatives a host of additional ...
policy.rutgers.edu/.../misguided%20policy%20initiatives%20in%20small%20island%20st... - Similar
by B Holcomb - Related articles
Incredible Branding: A New And Improved India
The case against upscale tourism, however, would be stronger if some of the more self-serving justifications were left out. ...
www.bravenewtraveler.com/.../incredible-branding-a-new-and-... - Cached - Similar


I hope this helps!!!!
Peer comment(s):
agree Jessica Noyes : Yes, especially for use in the industry.
1 hr
Thank you Jessica.
agree sirgay (X) : yep, that should be ok, smth having high status
1 day 1 hr
Something went wrong...
-1
1 hr

posh tourism

Peer comment(s):
disagree Karen Vincent-Jones (X) : Too colloquial
14 hrs
Something went wrong...
5 mins

high class tourism

&

--------------------------------------------------
Note added at 5 mins (2009-09-26 20:17:39 GMT)
--------------------------------------------------

You Need Tourism for the High Class :: Visit-Montenegro News
23 Jun 2008 ... We call that a high class tourist, rather than mass-tourism. Considering the fact that the budget for marketing services is limited in most ...
www.visit-montenegro.com/article-mne-5220.htm - Cached - Similar -
Toward High-Class Tourism - THE INDIAN OCEAN NEWSLETTER
In the Tanzanian authorities' opinion, these measures will serve to promote high -quality, high-class tourism, perhaps welcoming fewer visitors but with ...
www.africaintelligence.com/ION/.../p_detail.asp?...I...

--------------------------------------------------
Note added at 17 hrs (2009-09-27 13:50:06 GMT)
--------------------------------------------------

high-end tourism then
with more context provided...

--------------------------------------------------
Note added at 17 hrs (2009-09-27 13:51:43 GMT)
--------------------------------------------------

Tourism goes high-end with luxury-on-wheels
12 May 2007 ... New Delhi, May 11: High-end tourism is set to get a new dimension with about five more luxury trains in the offing. ...
www.financialexpress.com/news/tourism-goes.../199031/

--------------------------------------------------
Note added at 17 hrs (2009-09-27 13:53:25 GMT)
--------------------------------------------------

Golf resorts bring in high-end tourism - and millions Indian Wells and Desert Wi - PALM DESERT - Over a decade ago Palm Desert envisioned outstanding new ...
www.encyclopedia.com/doc/1P3-66367063.html
Peer comment(s):
neutral Jessica Noyes : I notice that these articles do not originate in English-speaking countries. The term "high-class" at least the way I understand with my Canadian and US roots, is considered a bit crass, or else extremely colloquial.
1 hr
Something went wrong...
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