Althea Draper May 14, 2022:

According to this presentation, 'unidades de comercialización' fall under two categories - Unidades detallistas (e.g. a bottle of milk, a toothbrush, a box of tissues etc.) and Unidades No detallistas (e.g. a crate of apples, a pallet of bags of compost).

It states o Unidades de Comercialización detallista "Es aquella unidad de comercialización que es leída en el scanner del punto de pago en el punto de venta." However, within this there are 2 categories - 'fijo' and 'variable'. Fijo - "Son productos cuyos pesos y dimensiones son fijos y/o varían en proporciones muy pequeñas. Su precio de venta siempre es el mismo debido a que no depende de ninguna variable". Variable "Productos que no presentan homogeneidad en cuanto a pesos y/o dimensiones. Su precio de venta no es fijo, depende de estas características.Ejm: Frutas, Verduras, Carnes..."

For 'Unidades de Comercialización NO detallista' it states "Agrupación de un solo tipo de unidades de comercialización detallista o una mezcla estándar / NO estándar de las mismas. Generalmente no son vendidas al consumidor y no pasan por el punto de pago."
https://docplayer.es/43226122-Economista-gersain-rosero.html (slides 33 to 44)

neilmac (asker) May 14, 2022:

So It may be synonymous with "unidades de ventas" (sale units). Interesting. I agree with phil that it probably refers to the way the items are sold, such as box or bottle, etc. Apparently it was previously translated as "trading units" but that seems to mostly refer to stocks and shares... I've e-mailed the client to ask if it means the same as "sale units" and they'll probably respond on Monday. Thanks for the comments, I really appreciate the help.

philgoddard May 14, 2022:

It could mean the way in which the items are sold, such as box or bottle. But there's no way of knowing, and I'd just do a literal translation.

Helena Chavarria May 13, 2022:

@Phil Yes, that too! Anything except commercialisation.

philgoddard May 13, 2022:

Sales rather than marketing.

Helena Chavarria May 13, 2022:

I'm not fond of 'trade' either!

Helena Chavarria May 13, 2022:

I always try to translate 'comercialización' as 'marketing'. The only reason is because 'commercialisation' is one of my pet hates.